This German E-com Brand Was Losing Margin on Every Sale, Until They Switched Their FX Strategy

A successful German e-commerce brand was scaling rapidly in the UK and Sweden. But their profit margins told a different story: something wasn’t adding up.

📉 What they discovered: They were losing thousands each month on currency conversion. Their bank charged hidden FX markups, and they had no visibility on exchange rates.

The result:

• 3–4% of revenue gone every month to bad conversion rates
• No control over when or how they converted
• Difficulty forecasting profits across markets

Enter: SimpelFin FX

Using SimpelFin’s Currency Conversion tool, they started converting earnings at real mid-market rates — instantly or automatically when rates hit their target.

✅ The impact:

• 75% lower FX costs compared to their bank
• Full visibility and control over every transaction
• Boosted net profit by €21,000 in the first quarter alone

Now, FX no longer eats into their margins, it gives them a competitive edge.