
A growing European cosmetics brand was scaling in the UK, US, and Australia. Their global success came with one big hidden cost: currency conversion.
💰 The hidden drain: Their payment provider charged high FX margins and fees with every conversion.
The result:
- Up to €10,000 per month lost in FX spread
- No control over timing or rates
- Inconsistent profit margins by region
SimpelFin Currency Conversion to the Rescue
They started converting revenue via SimpelFin at live market rates, with auto-conversion tools when rates were ideal.
✅ Gains:
- 60–80% savings on FX costs
- Predictable profit margins across countries
- Reinvested savings into marketing and product dev
Now, FX is no longer a black hole, it’s a strategic tool.
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